first_img Free webinar for job seekers on best interview answers, hosted by Goodwill June 11 February 21, 2017 at 5:53 pm Reply Share on Facebook Tweet on Twitter Greg, why do you assume that WFTV was set to refute the claims of “Urban PTSD” and were planning on ridiculing your Apopka Task Force’s conclusions in your group’s compiled report about claims of “Urban PTSD”? Maybe they were just wanting to get a expert’s opinion, a second opinion, about the subject of “Urban PTSD” as a part of their news coverage report. Mr.jackson job well done. Mama Mia February 21, 2017 at 5:58 pm Reply Please enter your name here Mama Mia February 21, 2017 at 5:46 pm Greg Jackson is a past Assistant Attorney General for the State of Florida, military veteran, current Orange County District 2 Representative on the Board of Zoning Adjustments, and General Counsel for the Community Redevelopment Agency. He has been as an active member of the Central Florida community for nearly 20 years. He was most recently a candidate for the Florida House District 45 seat. Greg, If the residents of south Apopka do have “Urban PTSD” what exactly do you want the city to do? Laura, Thank you for the informational links! It is amazing how we can all benefit through the information highway when we use it to exchange information. This Task Force has been of use in identifying some significant issues. Where was our elected leaders in supporting this effort? I have a friend who will benefit from being educated by the article and your links. Channel 9 appears to be irresponsible in their reporting, shame on them! Validating the “Fake News” narrative. Reply L bell Mama Mia This is being studied and discussed across the US and in other settings, as well. Links between PTSD and poverty and/or exposure to violence in underserved communities are being seen in women, children and adolescents- not just adult men. http://www.nctsn.org/sites/default/files/assets/pdfs/understanding_the_impact_of_trauma.pdfhttp://www.cnn.com/2014/03/27/health/urban-ptsd-problems/http://www.rand.org/blog/2012/06/posttraumatic-stress-disorder-in-vulnerable-populations.html February 21, 2017 at 7:24 am LEAVE A REPLY Cancel reply Please enter your comment! TAGSGreg Jackson Previous articleThe history of President’s DayNext articleFive myths surrounding the flu vaccine Denise Connell RELATED ARTICLESMORE FROM AUTHOR Reply The Anatomy of Fear OpinionBy Greg Jackson, Esq.This past week, I was interviewed by a WFTV Channel 9 News reporter, Mike Manzoni. The topic was the findings of the Apopka Task Force in identifying alternative approaches to address violence in the South Apopka community. In addition to lack of economic opportunity and poverty as causes to violence, the Task Force also identified “Urban PTSD” as an unknown condition and potential link to the perpetuation of violence.Yes, you read correctly; after hearing from South Apopka residents, who reported stress, anxiety, and anger related to frequent gunshots, acts of violence, depressed economic conditions and deteriorating living accommodations, the Task Force had the courage to surmise that these were akin to symptoms of posttraumatic stress disorder (PTSD) reported by individuals who have been in “war zones.” While “Urban PTSD” sounded implausible and was set up by WFTV to be ridiculed, the ridiculous became real when Candice Conroy, the PTSD expert selected by WFTV to refute the claims of the Task Force, admitted that in her opinion residents of South Apopka do in fact have symptoms of PTSD.BOOM!!! Just like that the Task Force’s suggestion of “Urban PTSD” – a new finding that some were seeking to discredit – was actually validated by an expert according to WFTV. The one questionable opinion by the PTSD expert, however, was that PTSD does not lead to violence or aggressive behavior. Recognizing this flaw, I reached out to the WFTV reporter and provided information from the Anxiety and Depression Association of America (ADAA), which identifies “irritable or aggressive behavior” and “reckless or destructive behavior” as diagnosis criteria for PTSD. I also provided the WFTV reporter with information from the U.S. Department of Veteran Affairs, which found that “anger can create major problems in the personal lives of those who . . . suffer from PTSD.” I felt it was important that WFTV update the story to show that the PTSD expert it selected was not completely accurate. However, for some reason WFTV refused to update the story, making this Task Force finding of “Urban PTSD,” a new condition within underserved communities with a potential link to increased violence, the “breaking news” story you never heard.Greg JacksonAdvocating for change is difficult enough with detractors ignoring or discounting the issues within and needs of underserved communities; particularly as it relates to the use of community redevelopment agency (CRA) funds. That difficulty is compounded when you have a news agency (i.e., WFTV) that opens the door to reveal a potential “epidemic” within underserved communities that has never been addressed, has the opportunity to educate the public, but refuses to do so. Because many elected officials and the public have been led to believe that CRA funds are just for business development purposes, you too may ask how CRA dollars may help in this regard. In response, I implore you to read sections 163.335 and 163.350, Florida Statutes to gain a full understanding of why CRAs were established. Undeniably, the Florida Legislature recognized a need to establish CRAs to address “slum” and “blighted” conditions since such areas pose a serious and growing problem that affects public health, safety, morals, and welfare of residents of our state. To achieve this aim “workable programs” were outlined to support the rehabilitation of deteriorated or deteriorating structures, the development of affordable housing, the implementation of community policing innovations, and the redevelopment of slum and blighted areas. I cannot tell you how frustrating it is to speak with folks who are purportedly well-versed in CRAs, yet I have to educate them on the full and true intent of Chapter 163, Part III, because they have a single focus on how to use CRA funds. Many seek to use CRA funds for business purposes (i.e., improve streetscape, building facades, etc.), while ignoring the deteriorating living conditions of human beings.I was always taught that those who know better, do better. However, it appears that those who wish to use CRA funds for business development, thinking such development will trickle down into the community, know better but choose to ignore the true needs of those living in poor conditions. There is a reason why CRA spending has come under scrutiny by: a grand jury, inspector general, Florida Auditor General, watchdog groups, citizens, legislature, etc. Plain and simple, some truly community-minded folks have looked at Chapter 163, Part III, saw its true intent, saw how the funds are being used and were not pleased. They want to be sure that CRA funds are truly used to better all aspects of underserved communities through redevelopment efforts. In short, they now know better and want to do better for the sake of all Floridians; I only wish WFTV would have done the same – in my humble opinion. Reply Mama Mia Mama Mia Apopka has a qualified CRA Board and I am sure they will scrutinize every option before they dole out the CRA funds……just my opinion. Laura I also heard on tv this morning that 56 new homes in South Apopka are going to be built for family’s by Habitat for Humanity. That is a positive step to give people in our area an opportunity to own a new home, right? New Horizons is the name……. February 20, 2017 at 9:44 pm Reply February 21, 2017 at 6:01 pm Support conservation and fish with NEW Florida specialty license plate You have entered an incorrect email address! Please enter your email address here Save my name, email, and website in this browser for the next time I comment. Reply Reply 8 COMMENTS Greg, I don’t think you will have to be concerned about the Apopka CRA Board spending CRA money to build a hotel in Apopka like they did in Miami-Dade. Apopka is going to be getting a new hotel coming in at the city center but a developer is going to pay for that. There is another hotel planned behind Aldi grocery store on 436 and a developer is going to pay for that too. February 21, 2017 at 6:05 pm Lorita Sims February 21, 2017 at 4:38 pmlast_img read more

first_imgThe giants are largely missing out on the Mrs Hinch effect. Household sales are down in three of the big four and flat at Morrisons [Kantar 52 w/e 7 October 2018].Meanwhile, discounters and specialist retailers are cleaning up. Aldi and Lidl saw double-digit gains of 17.8% and 13.3% respectively and though Poundland was unable to reveal sales figures, it has also recorded a spike in interest within household.“Cleaning influencers have made the category ‘sexier’.” says a Poundland spokeswoman. “They’ve allowed us to inject more fun into the category and be more creative and innovative with products and displays”Also thanks to the Hinch hype, online household and healthcare wholesaler Easho’s Instagram followers have grown to over 200k since it set up shop in 2017.  Cleaning products (cont)Elbow Grease – 151 ProductsAstonish Mould & Mildew Blaster – The London Oil Refining CoViakal with Febreze – P&GStardrops The Pink Stuff – Star BrandsMr Sheen Multi-surface Polish – Reckitt BenckiserLenor Tumble Dryer Sheets – P&GLenor Unstoppables – P&GDuck Fresh Discs – SC Johnson The cleanfluencer community keeps very staunchly to a grey and silver décor palette. Though you may wonder how this applies to cleaning products, Minky has already capitalised on the trend by bringing out a grey M-cloth – which crashed its site and sold out within hours of appearing online. Though pine is better known as a car air freshener, having the continued endorsement of Mrs Hinch has boosted its popularity in the cleaning aisle. She’s such a fan, instead of saying she’s cleaning her toilet, she says she’s “pining” it. Expect to see more forest and pine-scented cleaning products hitting shelves.  Brands that have received the ‘Mrs Hinch treatment’ can testify to the impact on sales. Vileda has seen a 98% increase in value sales of its spin mops over the past year. Sales of The Pink Stuff have rocketed 350% in the past six months, according to owner Star Brands. Unilever says sales of Cif Stainless Steel have grown by two thirds following Mrs Hinch backing. And Zoflora has had to invest in a multimillion-pound manufacturing and packing facility in order to cope with increasing demand.Here are the products that have been given the Hinch seal of approval: Which microtrends should retailers be aware of?There are four smaller household trends that we can associate with the cleanfluencer movement: Hauls Pine scents GreyWax meltsHauls Cleaning is the new cool. Or so goes the mantra of the growing army of people polishing their sinks, collecting Zoflora fragances like they’re perfume and calling their dusters Dave. We’re talking about cleanfluencers – a social media community that loves nothing more than streaming themselves scrubbing their toilets and washing their floors on Instagram. The leader of this movement is none other than Sophie Hinchliffe, aka Mrs Hinch (above). She’s the ex-hairdresser who began filming herself while cleaning her home in early 2018. This simple idea has amassed legions of fans (2.4 million on Instagram) who mimic every wipe of her cloth and start cleaning conversations on their own accounts – her so-called #hincharmy.  Mrs Hinch has a deal with P&GFor brands lucky enough to feature on these social media posts, it’s in essence a free marketing tool. “From a marketing perspective there is nothing more powerful than word of mouth,” says Astonish Cleaning Products’ head of marketing Katy Clark, who saw sales increase by 15% across the business last year after Mrs Hinch endorsed products including its Mould & Mildew Blaster. “Mrs Hinch personifies real people telling you about real cleaning problems and solutions.” Showing off a #HinchHaul is an initiation ceremony for the cleanfluencer community. The hashtag is filled with users showing off the trolley’s worth of cleaning products they’ve bought that day. Users will typically coo over the disinfectant bottles as if they were a newborn, with heart eye emojis and comments such as “so beautiful” and “wow, heaven”. They’re also fans of posting their “Narnias”, aka the cleaning cupboard (pictured). So any in-store activity that can make these hauls an easy shop is likely to attract fans.Pine scents Grey To say Mrs Hinch’s fans are dedicated would be vastly understating the situation. A quick scroll down any of her favourite hashtags reveals everything from cakes decorated with edible Zoflora bottles to bizarre Hinch-themed manicures complete with fluffy dusters. Wax meltscenter_img Tools Pledge Fluffy Duster – SC JohnsonM Cloth Cleaning Pad – Minky HomecareM Cloth Glass and Window – Minky HomecareThick Moppets – SpontexMicrofibre Kitchen Set – Spontex1-2-Spray Mop – ViledaSph2onge – Sph2onge Cleaning products Zoflora – Thornton RossCif Stainless Steel – UnileverCif Cream – Unilever1001 Carpet Fresh – WD-40 CompanyFebreze Fabric – P&GDettol All In One – Reckitt BenckiserHarpic Active Fresh – Reckitt BenckiserAstonish Germ Clear Disinfectant – The London Oil Refining Co.Mr Sheen Multi Surface Polish – Reckitt BenckiserFlash Bathroom with Febreze – P&GLenor Fabric Conditioner and Tumble Dryer Sheets in Spring Awakening – P&G In partnership with,Ellis HawthorneEllis looks after the day-to-day running of thegrocer.co.uk and The Grocer’s social media channels, alongside creating and co-ordinating digital content. Which retailers are benefiting from the cleaning boom? Which products have endorsement from Mrs Hinch?The sheer reach of Mrs Hinch is evidenced by her high follower count and engagement rate on social media.Done a bit of research + @mrshinchhome has the HIGHEST authentic engagement rate I’ve ever seen in a ‘none celeb’ influencer. HypeAuditor shows: *93.6k authentic engagements Per POST*94% of followers are highly engaged*NO paid or fake followingNot all influencers are fake👏 pic.twitter.com/fRm75F423S— Ellie Wray 🤓 (@EJTordoff) May 14, 2019 Beyond cleaning, Hinch has also kicked off a wax melt obsession across the country – Google searches for them have been surging since 2016. For those unfamiliar with wax melts, they are chunks of scented wax that are placed on top of tealight burners, allowing the user to cocktail fragrances together and/or change fragrances more regularly than they would with one large candle. And, unsurprisingly to Hinch fans, ‘Zoflora wax melts’ is also now a breakout trending search term. “We are a female-founded company, disrupting the archaic and traditional wholesale model by creating a consumer-facing lifestyle brand experience predominantly targeted towards the female shopper,” says Easho co-founder Sonya Chatwani.“Over the last six months we have experienced a significant increase in the number of our customers who organically choose to post about their shopping experience with us including photos of the products they have bought alongside our coloured boxes.” Ellis joined The Grocer and moved south in 2015 after working as a local news reporter in her home town of Glasgow. Ellis doesn’t work on a particular patch, and you’ll find her writing about a vast range of topics across the universe of food and drink, but she specialises in own-label, culinary trends and internet food culture. Her influence is so strong that a whopping 60% of people who have heard of her say they’d buy something purely on her recommendation, according to exclusive research for The Grocer by Harris Interactive.So what’s behind this Hinch hype? Who’s benefiting? And which micro-trends should brands and retailers have on their radar to cash in?For Unilever, it’s all down to psychology. “In times of uncertainty, we know people often want to feel closer to their local community,” says Gemma Cleland, Unilever UK & Ireland vice president of home care. “That can see them choosing to spend more time at home and, as a result, become more house proud – turning to the likes of Mrs Hinch and the other cleanfluencers for inspiration. We see people retreating to the comfort of their home, switching clubbing for cleaning.” According to our research, social media is fuelling this cleaning mania. Almost 30% of people say that social media makes them clean more regularly and 31% say it makes them buy more cleaning products.  Follow Ellis on Twitter: @ellishawthornelast_img read more

first_imgThe pilot section of the Houtrib Dike will be handed over to Rijkswaterstaat in the spring of 2018, according to the EcoShape.This pilot project, part of the Dutch Flood Protection Program, created a sandy foreshore consisting of a large quantity of sand that is deposited in front of a dike.This body of sand attenuates the waves and therefore eliminates or reduces the impact of the waves on the dike, avoiding the need to strengthen the dike.But before the handover, researchers will carry out one final test where a part of the stable body of sand is removed, reported the EcoShape. The final results of the project will be published in 2018.With intensive measurements of the remaining part of the pilot section, the researchers expect to gain a better understanding of the development of the sand package. With that knowledge, future sandy reinforcements can be designed more accurately.The partnership for the project Hybrid Flood Defense Houtrib Dike consists of Rijkswaterstaat and Ecoshape. Within Ecoshape the following organizations participated: research institutions Deltares and WUR Environmental Research, contractors Boskalis and Van Oord and engineering companies Arcadis, RoyalHaskoningDHV and HKV – Lijn in Water.For more info please visit the project page Houtribdijk!last_img read more