AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis Howard Lake | 22 May 2013 | News 14 total views, 1 views today AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis The Wildfowl and Wetlands Trust (WWT) is a leading UK conservation organisation that works to save wetlands for wildlife and people worldwide. Across the UK, WWT’s nine specialist wetland visitor centres give one million visitors each year opportunities to get close to wetland wildlife and become actively involved in conservation.Ongoing year on year growth has meant that their existing database had become less well suited to the organisation’s more demanding requirements. So a fresh approach was needed to enable WWT to support a broader range of initiatives and to implement more efficient processes. Following a robust tender process, thankQ CRM software was selected to help WWT achieve its objectives.In the main, the WWT Supporter Relationship Management system is used for supporter income generation through its management of membership and other committed giving schemes, in addition to fundraising in the form of donations and grants from individuals, trusts and organisations and legacy income. Supporter recruitment is another key objective for the Marketing & Supporter Development Directorate and WWT is using a wide range of marketing channels to achieve this objective. Advertisement Wildfowl and Wetlands Trust chooses thankQ WWT currently engages with over 15 different supporter groups, including visitors, members, VIPs, corporate patrons, bird adopters, volunteers and grant making bodies and trusts, to name a few. thankQ’s ability to easily manage these diverse relationships and the differing requirements of each, all within a single database, was a key factor in WWT’s decision making processes.Another attractive feature for WWT was thankQ’s ability to integrate and interface easily with the majority of commonly used systems, and in particular thankQ’s digital integration capability. This will allow WWT to continue to use third party bulk emailing tool, MailChimp, and online donation site JustGiving, with key campaign and donation data from each being automatically pulled back into thankQ.Similarly, web integration will allow members and supporters a self service experience, whilst at the same time giving WWT a real time view of supporter and member online activity. Linking with WWT’s EPOS system will enable integration of visitor, member and supporter data within thankQ.WWT was keen to improve visibility of financial data between the finance and fundraising functions and reduce unnecessary re-keying of financial data. To this end, WWT was particularly reassured by thankQ’s robust data validation processes, which allow automatic sharing of relevant financial data between functions, with checks in place to eliminate processing errors.Ray Clark, WWT Head of Regular Giving, said of the appointment, ‘in implementing thankQ, we will be able to collate a vast amount of data from a really diverse range of channels and sources, to give us a genuine 360o view of supporter activity. Our intention is to translate this wealth of knowledge into actionable insights to drive an ever better experience for our supporters, members and visitors and an assured future for our wetlands and the wildlife they support’. About Howard Lake Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world’s first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp and co-founder of GoodJobs.org.uk. Researching massive growth in giving.
Is surreal a strong enough word to describe last week? Probably not.The coronavirus pandemic and corresponding upheaval of our lives led to complicated and layered responses as students left campus to finish the semester, many of them studying behind laptops in their childhood homes.During my return to campus this past weekend, I found Joaquin Cortacans Sosa ’23 and his classmate, Ines De la Morena ’23, waiting for an Uber on Massachusetts Avenue. They were headed back to Uruguay and Dallas, respectively.“This past week was probably the craziest of my life,” remarked Sosa. “Being told to leave Harvard to go home felt weird, because I’ve never felt more at home than at Harvard. It’s crazy, maybe even a little humbling, to think how easy it was for all my plans to fall through.”De la Morena agreed, “This week has truly made me realize that the people make the place; leaving Harvard was hard but leaving the people I’ve met and everyday interactions is devastating. I could not be more ready to unpack my boxes in August and come together as a class once again.”,Students’ responses ranged from listening to news reports non-stop, skipping class to toss a Frisbee, to partying midday. One student confessed to screaming, then crying, then screaming again. On several mornings, the Weeks Footbridge became crowded by seniors and underclassmen; they played music and enjoyed their final Harvard sunrises together. Eventually, rooms were stripped bare. Microwaves and futons and mini-fridges were piled into donation corners. Goodbyes were said as the students dispersed to the cars of waiting parents, ready to bring them home.Like many around the world, Harvard undergrads are tasked with sorting through their feelings. Senior Aileen Villalpando Estrada expressed hers beautifully: “Our hearts hurt for each other, pained with the uncertainty of our futures, concerned over the safety of our peers. But I know that if I could do college over again, I’d do it the exact same way, no regrets, down to the last few days.”,The Daily Gazette Sign up for daily emails to get the latest Harvard news.
2SHARESShareShareSharePrintMailGooglePinterestDiggRedditStumbleuponDeliciousBufferTumblr Do you know the habits of “The Average 29-Year-Old”? Your expectations may not meet reality for many millennials.“The impression of young people in the U.S. today is warped,” says The Atlantic. “In trend pieces, the word millennial has become shorthand for ‘a college-educated young person living in a city.’”However, this assessment is not exactly true.Most born from the early 80s and late 90s are not college grads, do not live in a metropolitan area, and “generally hate being called ‘millennials’”.Rather, the average 29-year-old has taken some college, held a variety of jobs, and is not as apt to be married as their parents were at 29. continue reading »